Social media is critical in accelerating the growth of your followers. Being a specialist in social media is essential in determining the explosive increase of your tribe. Because of the big work getting useful information, curating them, and then sharing, the tasks may sound difficult at first, especially if you are new to the network. However, you only need to dedicate yourself to knowing your audience a day at a time and read how they comment and like the updates of the other members on LinkedIn. Of course, it is best to review and edit your professional LinkedIn profile first before proceeding with your new strategy.
Each social media channel is different. Do not give it a blanket strategy. Each medium requires its own plan of content organization and interaction. Somehow, shorter updates may gather more attention than the longer ones. Sometimes, the longer updates are being shared often. The answer is really just the kind of group and audience you have. Your LinkedIn status updates, which can be seen on your professional LinkedIn profile, should meet the interest and should be focused only on the interests of your target audience.
Optimize your updates
The interest and the behavior of the social media users are constantly changing. You can upload and engage with high quality visuals. People love visual content. The Kissmetric revealed that it has more likes and about 84% click throughs. You can share a fun image for a change. Do not put links in the body of your copy. Put hashtags and try different punctuations. Asking questions can bring about 23% more engagement. If you do not have the time for the research, then you should consider hiring a specialist for your linkedin profile optimisation.
Timing of posting
It is best to publish your post after work hours. It has about 11% more interaction than those that were published during my day job time of 8 am to 5 pm. Updates that were published before my day job work hours are likely to be 29% getting more attention and interactions. Those that were published on weekends, especially Sundays, are getting 25% more interactions.
Keep your titles shorter
In LinkedIn, you should edit longer titles. Anything over 70 characters are getting cut off after you post it on your page.
Share your customer’s success story
This increases awareness about customer satisfaction.
Share a great resource
Share something that can help your audience. Share something that moves you. Social engagement is usually driven by emotions.
Share great ideas
Your content ideas should be well-researched, drafted, and properly targeted to identified segment. Reevaluate your content and try to reach out to people (by commenting) before you publish it. This strategy makes a friend out of you and not a stranger spamming. It is important to know how to connect and engage them, to make sure you are doing your social media updates correctly.
Connect in a place that is less crowded
I do not mean one to one messaging. What I mean is to try to keep up that your message is getting seen. If it is impossible for you to connect with him through the groups, then try connecting through your company page.
Are you communicating the benefit?
When reevaluating your updates, take a look at your messages if they were even communicating your message clearly. It is important that you create a message that attracts the person on the receiving end or you will fail again. LinkedIn profile writing services are the best people who can help you with this task.
Keep your descriptions under 250 characters
To properly display your description, you need to trim it under 250 characters only, otherwise it will look incomplete and funny when the network will cut it off.
Links for engagement
Try to explore and see if you can use a tool that allows sharing links. This drives about 200% engagement.
Videos from YouTube
Share awesome videos from YouTube.
Publish an update at least once a day
This can already reach about 60% of your audience. You need to be consistent with your updates to be able to convert your audience to leads.
Do not auto post your updates from Instagram or Facebook to LinkedIn. Remember, LinkedIn is a professional network and the audience’ interests are so different from the other social networks. This is the common mistake of people. Stop sharing your Instagram to your LinkedIn.
Work with the right social media profile writing professionals in creating an impact to your campaigns. The LinkMeInGuides can make an absolute professional impression/impact to your target audience. Your profile is formatted to fit the expectations of your potential employers and customers.





